Polk covers the entire spectrum of automobile market forecasts, including:
- The general conditions for the global passenger car markets, including both economic aspects and factors affecting the automobile market specifically;
- The development of demand and its effect on registrations for each individual market;
- Competition analyses and forecasts regarding the future model policy of each manufacturer. For this purpose, the new registration figures for each country are divided up and presented on the model level;
- Marketing Systems also presents the registration figures for each vehicle by body type; based on these figures, the future production volume is determined for each model;
- Demand is always the decisive factor in these production forecasts, not maximum capacity or any statements by manufacturers about intended output;
- In addition, these production forecasts are divided among the available plants. For the most significant models, the forecasts are even divided by engine and body type;
- These regular studies provide the basis for many more specific detailed forecasts, such as strategic segmentation studies, potential analyses for new models, price-sales forecasts, and equipment forecasts.
The availability of actual values and forecast data from 52 countries guarantees a global view of the industry. Beijing Polk-Catarc is actively working on a comprehensive forecasting tool for the Chinese passenger car market.